A Step-by-step Guide to Reserve Your Website a Place on Google's Top 10 Results For Your Niche

1-   On site SEO

-         Researching the keywords with high conversion in your website niche. Research should include highly searchable terms in relation to your field. Keywords/keyword phrases with high conversion (visitors more than sales) should be targeted and building of the website, blog posts, articles and tweets should be centered on them. This can be done via Google adwords tools, Alexa.

-         Maintaining a healthy keyword density is crucial throughout the website. Stuffing the website with keywords can markedly reduce your rank on Google and other search engines.

-         It is essential to insert the keywords in the meta-tags in the HTML code of every page on your website.

-         The actual name of your website, (NOT YOUR DOMAIN NAME) should include the 1ry keywords.

-         Of course, you must have a sitemap to submit to the search engines when the site is done.

-         Of course, all images, banners, flash gadgets should be properly meta-tagged with your target keywords.

2-   Backlinking:

This is the main strategy that can push the site’s rank up high on Google. You want as much backlinks to the website from highly ranked websites on Google as you can get. You need to give people some information that would make them hungry for more via a link at the end of your articles, comments, posts…etc.

The best Backlinks would come from:

a-    Freearticle directories: mainly www.Ezinearticles.com ,

www.freearticledirectory.com, www.articlebase.com …etc.  The articles shouldn’t be some form of stuffing of keywords.

b-   Blogs: are highly accredited websites to get backlinks from when the right strategy of non-spammy blog commenting is adopted.

c-    Hubpages: creating a hubpage for your product is one crucial way to push the site rank up and to get traffic as well.

d-   Squidoo: Creating a squidoo lens is a cool option for marketing your website.

e-    Buildmyrank: creating 100-150 word articles with to-the-point tips and a backlink to your website.

f-     A wikipedia page: shall serve you well especially if it contains some valuable information that would invite visitors for even more via referring to your website.

The Backlinking procedure should be done on a multi-level approach i.e. the backlinks shouldn’t only point to the home page but also to other pages within the website.

3-   Social medial marketing:

This involves the same concept of backlinking but through social media services so this gives us 3 more chips: images, pictures, videos.

1-   Twitter: in my opinion is the best tool today if you know how to TWEET. It is a talent that can be like hypnosis!

2-   LinkedIn: A professional network where you must create a proper profile.

3-   Facebook is actually DEAD to internet marketing. 1 month ago FB has started to warn people sending the same message to more than 20 people that they can get their accounts banned, but we can have a page but not much time should be wasted there.

4-   Socialspider: it is a flood of professionals take a look at it you can get a lot of leads from there.

5-   Video Marketing:

It is a mighty tool for your business; you should record as many videos as possible and upload them. The videos will link back to the website, You can give a piece of information that is incomplete so the viewer will come back to your website to learn more and maybe grab a free book, a video….etc.

6-   Generating Traffic:

While there is nothing better than natural traffic, that will be automatically generated through backlinks created, at the beginning, we have to drive some manually via:

a-    Free traffic exchange systems e.g. Trafficswarm

b-   Free viral marketing tools: e.g. Freeviral

c-    Paid advertising through PPC using KWs with high conversion using Google’s adwords.

d-   Advertisement via webmasters you know personally.

e-    Offline marketing: Word of mouth, flyers…etc.

SEO is a science that evolves almost everyday. Google won’t tell you how they rank pages, or else you would hit the jackpot! Although there are well established SEO strategies, some strategies are only gained through conclusions and experience such as:

-         Backlinks created from multiple IP addresses are of a better value than those created from a single IP address.

-         Backlinks that are rich in information are of higher values. It seems that Google spiders are turning into primates!